Wednesday, July 18, 2007
At the dawn of the 21st Century, marketing forces appeared in Sacramento that wanted to draw Bay Arean dot-com failures to Sacramento. The Sacramento Regional Marketing Campaign came up with a pair of mutated action figures, "Take-No-Prisoners Randy" and "Take Command Pam," to represent the target market of plastic-formed trendoids that they wanted to draw to Sacramento.
Shortly after that, a bold little newspaper called Sacramento Comment posted a parody of that campaign. The Comment was the product of Scott Soriano, local smart guy and troublemaker, and this is his product:
The Uber Pioneers are here, and they're out to remake the city in their own image: basically, the suburbs plus tall buildings.